Google Adsense Momlessmom

One of the largest and most trusted online ad networks that are commonly used by website owners to make money is Google Adsense. If making money online is in your agenda, here is almost everything you need to know about Google Adsense.

Google Adsense vs. Google Adwords – is there a difference?

There is a huge difference between Google Adsense and Google Adwords. Their names are similar, but they have very different roles in the online world. One is for advertisers and the other is for publishers. Google Adsense is used by content publishers. This is what you would use to make money by displaying ads on your website or blog. Your website then becomes an online billboard or commercial for your readers.

Google Adwords is used by advertisers or business owners. The advertiser pays Google to display their ads on your website. You use Adwords to sell your product or drive traffic to your site.

Google Don’ts

  1. Don’t place too  many ads per page or per ad type. Google has a set number of ads they will allow you to display at one time. These amounts are updated from time to time, so just make sure that you read the terms carefully.
  2. Google is diligent about invalid clicks and they monitor their website publishers for this. Invalid clicks will get you account banned from Adsense. An invalid or artificial click is one that was unintentional or purposeful. You are not allowed to click on your own ads, ask a friend or family member to click your ads or join an “ad swapping” group. You may not click your ads using automated programs or robots and you cna’t disguise your ads in any way.
  3. A publishers must be careful about where they place their ads. The biggest problem that I have seen people have with this is with the leaderboard ad. The leaderboard ad is typically placed at the top of a website, and can be a great Google Adsense earner. However, if you have a drop down menu, you MUST be sure that i does not overlap with the Adsense banner. You can easily get invalid clicks if a reader attempts to click an option on your menu and accidentally clicks your ad. If you have a drop down menu on your site, you might consider placing your Adsense ad above your menu to avoid this form of invalid clicks.
  4. Don’t place ads on inappropriate websites. You can place Google Adsense on almost any website or blog, with a few exceptions. Google does not allow adult-themed sites or any site that it deems inappropriate. This can include firearms or weapons of any type, drugs or alcohol and designer knock-off sites. They also require that you have relevant content on your site. This means that you aren’t allowed to have a site for the explicit purpose of displaying Google ads. Just be sure that you write quality content  regularly. It’s the content that makes your site unique! Original content will bring traffic to your site, and traffic to your site will boost your Google Adsense income!

Ad Units

Google allows many different types and sizes of ad banners or ad units. This is great because you can fit a Google Adsense ad into any design or layout of your site. They have image ads, text ads, mobile and beta-testing interactive ads. The most common sizes of ad units are:

  • Leaderboard (728 x 90) – usually seen across the top and bottom of a webpage, It is vertically short and horizontallly wide.
  • Medium Rectangle (300 x 250) Typically found within a blog post or on a side bar of a website, it is almost square.
  • Wide Skyscraper (160 x 600) – The only places I have seen this ad unit is on a sidebar or in a column. It is vertically long and horizontally thin.
  • The Button (125 x 125) – Commonly called the thumbnail, it is found on sidebars or on a small column layouts and in blog posts.

Ad Placement

Ad placement is extremely important with Google Adsense. If you have a  site that has a significant amount of traffic but oddly placed ads, you will not make much money. Likewise, you would potentially make more money with properly placed ads even on a smaller traffic site. It will take some effort and time to find the best ad placement for your site, but once you do, you should see the rewards for your effort. The good new is that Google has a built-in dashboard to assist you with this process. You can see which ad units are making money and which ones are not. By monitoring this on a weekly or monthly basis, you can tweak the placement of your ads to bring you additional income.

Do you have Google Adsense on your website? What woudl you take away from this post to better your earnings from Adsense from now on?


vinma01Vinma is a Mom of two little ones. She is an Insurance Underwriter by profession but being a writer at heart, she finds time to blog about her life as a busy working Mom and also about her own Mother who left her quite early on. At A Momless Mom, Vinma occasionally shares the blogging tips and techniques that she picked up along the way that helped her to get better at blogging everyday. She is now settled in Toronto with her family. Other than at A Momless Mom, you would find her in Facebook, Twitter or Pinterest.

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{ 17 comments… add one }

  • Lily S. October 4, 2013, 3:27 pm

    I totally agree with everything! I have a total of 7 Blogs on Blogger, you can have up to 100 Blogs on Blogger and I plan on adding more. 4 are static one page blogs that are promoting a specific product (i.e Amazon Nook) and the other I update with new content regularly. A lot of people don’t know this but Google lets you have up to 5 ads, three photo ads and two text link ads, as well as a custom search engine. All my google ads are placed at the top of my blog and I also run ads from Technorati Media. If I were to count up all my ads I have well over 50 on all my blogs. My monthly payout is always i the four digit range. I’ve helped a lot of people and if you would like for me to write a guest post, I would be happy to.
    Lily S. recently posted…Get Your Personalized VISA Prepaid Debit Cards through CARD.comMy Profile

    • vinma October 10, 2013, 8:46 pm

      wow… this is great info- I did not know about the 5 ad concept -3 photo and 2 text. Thanks for letting us know and commenting :)

  • Heather October 4, 2013, 11:17 pm

    Thanks for the tips! I’ve been using Google Ads for a little over a month and am still trying to figure out how to effectively monetize my blog with them.
    Heather recently posted…Friday Funnies — Things Not To Say To Your WifeMy Profile

    • vinma October 10, 2013, 8:47 pm

      Heather! I hope you got some info on how to effectively monetize your blog using google adsense from my post. Thanks for stopping by :)
      vinma recently posted…Baby Steps Goes a Million Miles- A Momless Mom is a Year Old!My Profile

  • Elizabeth Towns October 5, 2013, 6:41 pm

    This is good information and makes good sense out of Adsense for me. I’ve heard a lot of people (other bloggers) say they lost their Adsense accounts. I’ve been afraid to work with it at all. Many of them have said they weren’t really making enough money with it to actually be bothered with it at all. Is it worthwhile?
    Elizabeth Towns recently posted…Subscription Giveaway – Let LHJ be your Halloween Treat!My Profile

    • vinma October 10, 2013, 8:50 pm

      For some, ad sense have done wonders I heard.. I personally know some bloggers who makes steady couple of hundred dollars a month. but there is also a group who said that their earnings almost amount to nothing.. The ad placement is a good tool in figuring out how to make the maximum use of it. Good Luck! :)

  • Savvy Working Gal October 6, 2013, 2:03 pm

    This is interesting. I had my blog redesigned and the designer removed all of my ads except for one at the bottom of my main post. I liked my blog’s new cleaner look so I kept it that way for a month. During that time my Adsense earnings dwindled to almost nothing. I couldn’t stand it any longer, so I added a couple of ads back to my side-bar and was rewarded almost immediately with AdSense clicks. I’m still not raking in the money, but I do like to be rewarded occasionally for my efforts.
    Savvy Working Gal recently posted…The Savvy Reader Book Club Choices for OctoberMy Profile

    • vinma October 10, 2013, 8:51 pm

      Good call on putting ad sense back on your blog.. I hope you get sufficient earnings with ad sense in future :) Thanks for stopping by.

  • Ashley S October 6, 2013, 5:14 pm

    Good to know! Thanks for the info.
    Ashley S recently posted…I’ll Be Hanging Out With Heroes Thanks to Disney, Marvel, & DreamWorks! ~ #ThorDarkWorldEvent #DeliveryManEventMy Profile

    • vinma October 10, 2013, 8:52 pm

      No problem :) Thanks for stopping by
      vinma recently posted…Baby Steps Goes a Million Miles- A Momless Mom is a Year Old!My Profile

  • Jessica October 6, 2013, 6:27 pm

    I have chosen not to do ads on my blog at this point, I am not sure if I will change that or not.
    Jessica recently posted…Review: Phineas and Ferb: Mission MarvelMy Profile

    • vinma October 10, 2013, 8:54 pm

      Its always best to go with what you feel is good for your blog.. I am sure ad sense will be around a long time in case if you do change your mind :)

  • Jennifer October 7, 2013, 12:31 am

    These are great tips! Funny, I never really knew the difference between adsense and adwords…
    Jennifer recently posted…Coconut Grove Pumpkin Patch Festival!My Profile

    • vinma October 10, 2013, 8:55 pm

      Jennifer! Me neither.. Then once I learned more about ad sense, I came to know the difference between the two :)

  • Kim October 20, 2013, 8:17 pm

    Lots of info here to consider, Vinma! I have not monetized my blog yet. I am considering it, but I am not sure I want to lose control over my site. I just don’t think I have enough followers either to make it worth my while, but I am going to pin this in case I change my mind! Thanks!
    Kim recently posted…Halloween Craft ~ Circa 1976My Profile

    • Vinma October 31, 2013, 3:07 pm

      Thank you for stopping by Kim. Its wise to wait until you make a decision at the ad front. There is no harm in waiting and doing the best for the future of your blog.
      Vinma recently posted…Last Minute DIY Halloween Decorations!My Profile

  • itzybellababy December 17, 2013, 6:10 pm

    I have Adsense and have yet to make enough to cash out.. the ads are apparently not interesting to my viewers.. I did experiment with placement, and got a little more interest, but going from zero clicks to 2-3 a month is a huge improvement;) I plan to keep at it, and possibly expand to another blog or two for experimentation.

    Thanks for sharing!
    itzybellababy recently posted… Super Creative Gift ExperiencesMy Profile


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